Parenting

Judge Rules That Company Can’t Sell or Produce Bratz Dolls


If you kids like those U.S. District Judge Stephen Larson rocked the toy industry with his order that MGA must immediately stop manufacturing their popular Bratz Dolls. In a generous move, he has allowed MGA to wait until the holiday season ends to remove the toys from store shelves.

The decision was a stunning defeat for MGA, which exploded onto the tween scene in 2001 with the edgy dolls and made hundreds of millions in profits, giving Mattel’s more classic doll-diva Barbie a run for her money.

The ruling, issued in federal court in Riverside, followed a jury’s finding that Bratz designer Carter Bryant developed the concept for the dolls while working for Mattel.

The same jury later awarded Mattel $10 million for copyright infringement and $90 million for breach of contract after a lengthy trial stemming from Mattel’s 2004 lawsuit ended in August.

This is a huge ruling for Mattel. The Bratz line of toys is MASSIVE. They have video games, a movie a ton of toys and many spin off lines.

SOURCE


About the author

Lisa Arneill

Founder of Growing Your Baby and World Traveled Family. Canadian mom of 2 boys, photo addict, lover of bulldogs, and museumgoer. Always looking for our next vacation spot!

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