Toys R Us The “Great Trade-In” Event Relaunches In Canada

After a successful program earlier this year, Toys”R”Us, Canada is announcing the return of the Great Trade-In event – a national campaign targeted at removing used and potentially unsafe baby products from Canadian homes. The two-week program is designed to remove certain baby products from the market that should not be handed down or resold due to potential safety concerns. In June, the program generated the return of over 3,600 unwanted and used baby products across Canada.

“The response we received from our first Great Trade-In event was tremendous as it helped raise awareness of the potential dangers associated with certain used baby products,” said Kevin Macnab, President, Toys”R”Us, Canada. “At Toys”R”Us, child safety is of the utmost importance and the Great Trade-In event allows us to not only contribute, but to educate parents and caregivers on the importance of product safety.”

To encourage parents to turn-in additional used and potentially unsafe baby products, Toys”R”Us has added more categories to list of eligible gear. Canadian parents can now trade-in their used playards, high chairs, bassinets, exercisers, swings and walkers as well as cribs, car seats, strollers and travel systems, at any Toys”R”Us and Babies”R”Us store in exchange for 20 per cent savings on the purchase of a new item from the aforementioned list, excluding walkers, from participating manufacturers. The Great Trade-In event starts tomorrow and runs until August 29 at all Toys”R”Us and Babies”R”Us locations across Canada. Toys”R”Us will ensure the turned-in products are destroyed and disposed of responsibly.

“The Great Trade-In event provides an excellent opportunity to inform parents of the potential risks associated with using second-hand or older children’s products,” said the Honourable Leona Aglukkaq, Minister of Health. “Health Canada reminds consumers to put safety first and to check to make sure their products are not damaged, improperly assembled, prohibited in Canada, or subject to recall.”

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Lisa Arneill

Mom of 2 boys and founder of and World Traveled Family. When I'm not running around after my boys, I'm looking for our next vacation spot!

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