First Look: Gwen Stefani’s Harajuku Mini for Target

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Target has released the first photos of their newest designer collaboration ~ Gwen Stefani’s Harajuku Mini collection. A natural step for the designer and mom of two, the new range will undoubtedly be edgy and vibrant.

“Harajuku Mini is a dream come true,” Gwen told WWD. “I’ve always wanted to do a cool children’s fashion line inspired by the supercute and playful kid’s clothing you find in Japan.”

“Target has given me the creative freedom to design kid’s clothing that is different than most anything you usually see out there with great quality, attention to detail and most of all, available at amazing prices.”

From jackets, dresses and onesies to perky headbands, funky shoes and backpacks, there are more than 80 pieces in the line. Ranging from $4 to $30, the new collection is expected to be available on November 13.

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SAHM of 2 boys and founder of, World Traveled Family and The World We Share. When I'm not running around after my boys, I'm looking for our next vacation spot!

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